More than 50% of all website traffic comes from mobile devices nowadays. On top of that, Google now ranks mobile websites ahead of desktop websites. Ensure your website is smooth on all devices to retain every visitor who accesses your website on the phones or tablets.
Improve Organic SEO to Drive More Traffic
You need to verify your website gets found. With an SEO optimized website, all the various search engines facilitating you get more visibility means more traffic and ultimately more business.
Increase Lead Generation and Conversions
Traffic is worthless if people leave just after they find your website. You want to build brand loyalty and connect to the visitors. You want them to come back again and do business with you. All websites should be optimized to ensure you achieve all your goals and grow your business.
More Accurately Represent Your business.
If your company’s vision has evolved, but your website still shows your goals and achievements from six years ago, it reflects poorly. Check that your website represents your brand image and your company perfectly. The content on the website should be fresh and frequently updated.
Improve Website Speed
47% of visitors expect a website to load in 2 seconds or less in today’s day and age. Google search pays more attention to page speed, so improving website performance increases your search engine ranks. Furthermore, people don’t patiently wait for the pages to load. Don’t drive visitors away by having a slow loading website.
Increase User Trust
People always want to work with businesses they trust. A website should incorporate social proof elements and increase reliability that helps build trust with users. Features such as testimonials, client-base, partners, case studies, social sharing widgets all play a role in increasing confidence and loyalty.
Better User Experience
If your website is quite tricky to navigate, you drive visitors away, who could have been your customers. No one has the time to figure out how the site is organized. By having straightforward navigation and precisely written website copy aligning your business offerings, you will ensure that visitors will quickly and easily find the required information.
Improve Social Engagement
Many websites lack social media sharing options and widgets. The content could be great, but there is no means to share it. Social media plays a vital role in driving traffic, and new sites must incorporate social sharing to bring invaluable traffic from social network sites.
More Modern and Appealing Design
If your website uses the old technology before a decade took over, it is likely to make a poor first impression. You have 2 seconds to capture the visitor’s attention. That is why it’s crucial to have an attractive and well-designed website, designed with your brand in mind, easy to read and navigate.
Access to Analytics
If an expert redesigns your website, it will include features like Google Analytics, Facebook Pixels, etc. It is crucial to know where your site traffic is coming from and how long users stay on your site. After looking at the stats, you can thoroughly understand how your website performs and what you can do to improve its performance.
For more information on importance of website design follow this link:
Get Started with a Website Design for Your Business.
The importance of a website for your business, even if it only has local customers, is clear from the things we discussed above.
In fact, a survey from Business 2 Community shows that 94% of people stated that web design is the top reason that they mistrust or reject a website. But you may be thinking where do you start?
Getting started with a professional website for your business is not as hard as it may seem. There are many website design services that you can use to design your own attractive website in just a few days or even hours. You can yourself use several drag and drop website building services like Wix. With some web design knowledge, you can also even use WordPress, which is free to start with.
However, if you are serious about launching a professional website and optimizing your site for the search engines, then you may want to work with a professional web design agency.
Our website design team at Kozzaja provides WordPress Web Designs to help brands like yours reach new audiences online. To find out more about our web design services or to learn more about the importance of a website, contact us today.
Did you know? 1.67 crores Nepalese use the internet, and are growing by 22+ lakhs every year. With this grand market of internet users, without a website, businesses can miss out from a lot of opportunities.
The website gives data about your business; however, it likewise improves believability and lifts your deals. Besides, you can have a multilingual (both in Nepali and English) website, with the goal that individuals visiting your site can see the substance in their language, and you don’t lose your potential client.
If you maintain your business without having a site, you might be absent from a vast number of buyers.
Small businesses are already competing with a big market. Without a proper small business website, it is just where you lose a lot of your potential customers.
Today, having an organization site is as vital as having a shop, office, or phone number. Research has discovered that 6/10 clients anticipate that brands should have content online about their business. Why standby any more drawn out your clients are searching for you!
On the off chance that you don’t have a site for your business, it just implies that your business doesn’t exist for those 97% Internet clients. (Nepali information required)
Here’s an overview of the advantages of having a site for your business.
Builds up Business Credibility
A website speaks to your online business number. The internet is where your customers, clients, and potential clients visit to discover you on the web.
Your “Landing page” represents your marked offer while the About Us page gives data about your business. The Contact Us page shows your areas and contact numbers.
Along these lines, it demonstrates to the online clients that your business exists, thus improving your believability.
Having a business site makes your business more dependable than online registries and internet-based life pages. As per one study, 84% of clients considered the organization’s website more solid than internet based life pages or online accommodation.
In the present world, there is a desire for any respectable organization to have an online presence. Potential clients would probably be doubting any business that didn’t have a phone number or a physical location, and the equivalent is said for not having a site and email address. These are helpful apparatuses to impart pivotal data about your business to clients and answer all the What’s and Why’s that they may have. Furthermore, having a decent quality, simple to-utilize site causes clients to feel great utilizing your administrations, as they will accept they can anticipate a similar positive involvement with all territories of your business.
Improves Your Online Presence
A site takes your business past the neighborhood limits to potential clients around the world. The site will make your business visible all over the world. Making your contributions accessible worldwide can extend your business and income too.
There are 3.5 billion individuals, or 47% of individuals are online consistently, representing the world’s half of the population. They are looking for data, sharing via web-based networking media, or utilizing web-based business sites. This number will be on the ascent because of the consistently expanding constancy on the innovation. You can, without much of a stretch, envision what you could lose if you don’t have a site for your business.
Besides, you can improve your online distance by recruiting a decent web-based advertising organization that not only aids in getting your business in front of a focused crowd but will likewise deal with the online audit on your business.
Having a site implies clients are consistently ready to discover you – whenever, anywhere. Indeed, even outside of business hours, your website keeps on finding and secure new clients. It offers the client accommodation as they can get to the data they need in the solace of their own home, with no additional strain to purchase. Besides, as most organizations these days have their site, there are odds you could be losing clients to your rivals by staying disconnected.
24/7 available to your customers
You are probably going to dismiss clients because of your end time. Isn’t that so?
However, this isn’t the situation with your site.
The site can be gotten to every minute of every day, implying that your clients can visit it whenever from any corner of the world. They can purchase your items, or research your administrations without holding up until your physical store is open.
You will be available to them regularly. Additionally, speedy reaction to the clients’ inquiries with the assistance of Live Chat choice increases the trust of the crowd on your business as they probably know. You will be there for them at whatever point they have any inquiry and will get the necessary arrangements.
Supports Your Analytics
With a site, you can follow everything that is occurring over it using examination apparatuses. You can take a peek at what number of individuals visit your site a day, or what number of clients have messaged you. It causes you to know the socioeconomics or demographics of your clients.
You can make better advertising methodologies based on this information and increment your deals or odds of accomplishing the focused objectives.
Engages Your Customer Service
Sites give a simpler method to deal with client care. Offering answers to routinely posed inquiries in a FAQ (Frequently Asked Questions) segment, you can lessen client support expenses and set aside time and cash, just as giving considerably more data. This likewise implies clients can get an answer in a split second and spares time, which assists with empowering positive client relations over the long haul. This could be an advantage for you; all positive criticism can be transferred into a tribute, your clients are happy, why not show it off?!
Limits Operational Costs
You can utilize sites to sell your administrations and items straightforwardly to customers. Now and again, sites dispose of the need of “blocks and concrete” stores that include working expenses related with staff, rental and utilities. Also, it is extremely valuable when you need to work various stores over the city. Expelling these overheads encourages you to spare costs. Also, the site goes about as an inward gathering so you can communicate with your workers, taking out the requirement for gatherings and travel costs.
Just as basically showing data, you can likewise utilize your site to sell merchandise and administrations straightforwardly to customers, now and again evacuating the need to utilize “blocks and concrete” stores which include huge working costs (staff compensation, rental, utilities to give some examples). Dispensing with these overheads will likewise permit you to bring down your costs, giving your business that genuine serious edge. It can likewise be utilized inside your business; do you have any news you need to impart to partners or have any significant data that can be gotten to by the executives? Having an interior site can spare you a great deal of time as all that you need is one place and can be gotten to whenever.
Broadens the Information Exchange
At its most straightforward, a site gives a speedy and simple method of imparting data among purchasers and merchants. You can list your opening times, contact data, show pictures of your area or items, and use contact structures to encourage enquiries from potential clients or criticism from existing ones.
You can even transfer limited time recordings to truly connect with your clients and sell your business in a viable and cost effective manner. This is additionally a decent method to advance your web-based social networking channels and develop a network with your clients.
Expand your Market
As your site is available to anybody anywhere throughout the world, the capacity to get through land boundaries has never been simpler. Anybody, from any nation, will have the option to discover your organization and in that capacity, is presently a potential client.
Valuable Insights of your customers
Systematic instruments permit you to recognize who your common place client is, how they discovered you, their interests, and adjust your business to boost sales. The assorted scope of information accessible can help you better see how your online life channels influence your image. The website even features any chances to change the disconnected parts of your business, such as branch opening occasions, advancements and item runs.
Make the most of Online Advertising
Instruments like Google AdWords or publicizing on Facebook enable you to arrive at clients with considerably more precision and unwavering quality. Web optimization and web-based publicizing are an extraordinary method to help develop mindfulness; if it’s done accurately, traffic to your site can see an expansion.
Websites allow the consumer to process items and find other items that the user might be interested in helping you to advertise other products from your business.
Helpful tips you can do by yourself
Connection your site to Google – My Business
Make your site load quicker
Utilize pertinent watchwords in your meta depictions, URLs and page titles
Make backlinks to your site
Highlight internet based life symbols on the site
Make your site versatile responsive as more clients search web based utilizing their cell phones.